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Rootwurks

Project Overview

Rootwurks is a company specializing in cannabis compliance, safety, and training. The company was looking to transform the existing blog-focused website to an attractive and engaging SaaS website to highlight their services and products.

Goals

Perform heuristic evaluation of existing site to determine necessary changes to visual hierarchy and layout.

Design wireframes using SaaS best practices and human centered design for existing and new pages that include:

  • Prominent hero image and consistent H1, H2 and CTA layout throughout site

  • Individual landing pages

  • Incorporation of icons and learning platform samples as media assets

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Old Learning Platform Page

Home Page Wireframe

New Home Page

LXP Wireframe

New LXP Page

Resources Wireframe

New Resources Page

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